Search Marketing Specialist – Mountain View

Employer: Efficient Frontier

Position: Search Marketing Specialist

Summary
Efficient Frontier's Search Marketing Specialist is responsible for search engine marketing (SEM) program execution on Google, Yahoo!, MSN, Ask, Miva, and all other designated engines. The Search Marketing Specialist will use Efficient Frontier's products and solutions to execute and monitor client programs on all the search engines. The Search Marketing Specialist must be organized, detail-oriented, and have strong written and verbal communication skills.

Core Responsibilities

* Support Account Manager in client initiatives
* Complete campaign management
* Buy a large volume of search keywords with large budgets
* Effectively and efficiently manage media inventory
* Help create and deliver campaign overview analysis
* Reconciliation and billing
* Execute client programs
* Monitor budgets and program performance
* Analysis reporting on SEM successes
* Research, develop, integrate, test and expand keywords and key phrases
* Research, create, integrate and test search engine advertising copy, titles, descriptions and various landing pages to maximize results
* Execute and maintain SEM analytics

Minimum Job Qualifications

* On-line experience a must
* Direct marketing, e-mail and SEM experience a plus
* Outstanding organizational, communication and presentation skills
* Strong analytical skills with proven ability to demonstrate interpretation capabilities
* Excellent verbal and written communication skills
* Fluency with Microsoft PowerPoint, Word, Excel
* BA/BS required

Efficient Frontier is an equal opportunity employer.

If you are interested in pursuing a career with Efficient Frontier, e-mail your resume to: jobs@efrontier.com. Be sure to reference the job title and location you are applying for in your e-mail subject and/or cover letter.

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